How to Choose a Web Design Company? 10-Step Guide
March 22, 2019

The big question that many entrepreneurs and companies do at some point, right?

If you are reading this article, it may be that your company or business has just decided that you need a new web page and for that you need a web design company.

Perhaps you may be interested in what we offer you below.

Maybe your website has become obsolete?

Do not have a website?

Now you are in a dark alley, where you do not know what the next step is.
At some point it is possible that you have risen that it is someone from within the company, or an acquaintance or friend who makes this web design work.

Noooo!

Now that you’re on time, do not do it! It may be the worst decision you have ever made for your company.
The best thing that can happen to you in case someone known makes the web, is that the presence of your company on the internet remains the same as it has been up to now.

Surely you are not looking for this.

You will have thrown time and money away. Or is it that you did not expect more from your website? Wait then at the end of the article to see what your website is capable of…

You have heard us a thousand times say this:

“If you are not visible on the internet, you do not exist”

The worst thing that can happen to you is that the presence of your company on the Internet decreases little by little until it disappears.

This sounds very bad.

Do not think about it, but it could happen, in fact it has happened to many businesses around the world.

In your company do you have someone who can make your website?

Maybe your answer is yes … or you do not know it.

It is also likely that although you have decided that someone from your company should do the web design, that you cannot dedicate enough time to do so, it is not worth making an extra effort to do this work.

You do not want to waste time on something you are not experts, so congratulations, a very smart decision.

And now what company do we hire to design the web page of my company if you are in Canberra and looking for Web Design Canberra? You will be asking…

!! Congratulations!! You are on the way to getting more clients, but be careful with the choice of fellow travelers.

Web Design Company

WHAT DO YOU EXPECT FROM THE DESIGN OF YOUR COMPANY’S WEB PAGE?

1. WHAT DO YOU EXPECT FROM THE DESIGN OF YOUR COMPANY’S WEB PAGE?
2. BUDGET AND PRICE RANGE FOR WEB DESIGN
3. DO YOU NEED THE WEB DESIGN OF YOUR COMPANY ON A CERTAIN DATE?
4. DO YOU NEED A WEB DESIGN ADAPTED TO MOBILE DEVICES?
5. WHY DO NOT YOU LOOK AT THE PORTFOLIO OF THE WEB DESIGN COMPANIES?
6. WEB DESIGN COMPANIES WITH EXPERIENCE IN A SIMILAR SECTOR
7. WEB SITE INTENDED FOR SEO?
8. IS THE CONTENT OF THE WEB PAGE INCLUDED?
9. AND WHEN THE WEB DESIGN IS FINISHED…?
10. YOU HAVE CHOSEN … WISELY

EXPERT WEB DESIGN COMPANY IN SEO:

The web design is a long trip, and I do not mean the fact of finishing the web page, that is not a lot of time, but the relationship that comes with having finished the web page.

Website finished, bye!

At that time, what does the web design company do? Have you thought that the normal thing is that once the job is finished the design company leaves, and only contacts once a year to pass the bill for the hosting (server hosting the web)?

Yes, that’s normal … but it should not be from our point of view that rubs a bit the ethics. And now that I have a new web pages what?

Do you want a web page to get / search for new leads (“leads”)?

Do you want a website just to present your products or services?

They seem simple questions to answer, but nothing is further from reality, and we tell you that:

You want a web page to present your products or services, and you want a website to generate new clients, both at the same time.

It can?

Clear! It is what is called SEO Web Design.

If any company offers you an incredible website to present your products or services, but they are not experts in SEO … you will have a nice website that your potential clients will not reach, they will be looking for a company like yours, but they will not find you. We explain it to you in the following video:

2. BUDGET AND PRICE RANGE FOR WEB DESIGN

Price!

The first thing you should consider is the budget that you can invest for the web design of your page.

Invest, do not throw.

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Depending on what you can pay, you can get a website type template of a known brand of mass web designs that is advertised on television, up to a Premium design designed with elegance and that suits all mobile devices.

How to assess a web design and positioning budget?

When you receive the budget of a web design company, you should know if it includes all the design of the web, including images, writing of necessary texts, revisions, etc.

Never hesitate to ask all this, to rule out in your case companies that are increasing web design depending on the content that has to be added to the web, or to charge an extra for additional images, or to include more tabs of services.

3. DO YOU NEED THE WEB DESIGN OF YOUR COMPANY ON A CERTAIN DATE?

One of the points that you have to deal with when looking for a web design provider is if you can finish the job on the date that your company needs.

The planning!

If you are not in a hurry the price of the web will not be increased. Now, if you plan a web design with urgency, according to which companies you will find higher prices since they must allocate more resources on time for your web project, which is totally logical.

If you need a website for yesterday, you will have to spend more money.

The normal for a project of a web of services for a company that sells products and / or services, with up to 10 internal pages of explanations of services, etc. .. Can be between 1 month and 2 months of duration of the web design project, so you can have a reference.

Although everything depends on the complexity of the project.

4. DO YOU NEED A WEB DESIGN ADAPTED TO MOBILE DEVICES?

The big question here is: mobile web or responsive web?

Responsive please!

You can ask yourself if you need a website adapted to mobile phones and tablets, and reach a conclusion, but it does not matter, in case you have reached the conclusion that you do NOT need your website to be adapted on mobile devices, we We’re going to say the following: “Even if your company does not need it, it really needs it.”

Your company needs a website that adapts to mobile devices!

Currently the connections to web pages from mobile devices are growing, what we are going to tell you, the mobile is no longer the future but is the present.

This is not the fundamental reason why you should have your website prepared for mobile devices, the fundamental reason has to do with positioning.

WEB RESPONSIVE = BETTER POSITIONING = MORE CLIENTS

It’s not that we say it, says San Google: “As you do not have your website adapted to mobile devices, you will not appear in the mobile search results.”

In addition, Google’s own studies indicate that users of mobile devices are more predisposed to visit a commercial place or buy certain products or services after doing a search.

CONCLUSIONS:

The conclusion is simple, you must adapt if you want to prosper with your business in Google searches.
Find a provider that designs adaptable to mobile devices that you trust and that show you work that has been done with other customers…

Are we still going?

5. WHY DO NOT YOU LOOK AT THE PORTFOLIO OF THE WEB DESIGN COMPANIES?

The portfolio (or client portfolio) of a web design company, shows some of the work they have done , so it can serve as guidance to know what web designs are capable of making, and if you like your style or styles .
Typically, web design companies can adapt to the style of the web page their clients want.

6. WEB DESIGN COMPANIES WITH EXPERIENCE IN A SIMILAR SECTOR

It is not necessary.
It is important to know if web design companies have experience in your particular sector, and although this is not a determining factor, it can be very useful.

Why?

Because the fact of having tried markets similar to yours, would give them a plus of confidence at the time of designing the web thinking about what the potential customers are and how they search in Google.

Thus, everything will start in the best way possible, and after a few months the results when it comes to viewing your website in important positions of Google, will be good, otherwise this will not take into account, without doubt, the results, simply, they will not exist.

But it is also true that creative companies, which are dedicated to web design and Google positioning, we have to reinvent ourselves every day, so yes we have not worked in your sector, it is not a problem, we will be experts in your sector to help to your company

7. WEB SITE INTENDED FOR SEO?

Do you want to be visible on the internet for those who do not know you?
Well then you have to think before design, SEO positioning.
This is basic if you want to appear well positioned! And we already anticipate that the best option is to hire an SEO company.

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As we have said before, if you have an excellent web design that has not been designed by SEO experts, you will have a nice website that new clients will not reach.

In a few words, you will have thrown away the money…
You will have to ask the companies or web design providers if the realization of the site with good SEO practices is included in the price.

Anyway, we already know the answer of the majority of web designers:
“.. Yes, of course, the web is standard ready to put the titles and descriptions that Google expects ..”

Classic answer, basic answer.

Actually we mean that the web design company must be an expert in SEO ( web positioning ) , that is to say that it handles hundreds of factors that Google expects to classify the webs in its search engine.

8. IS THE CONTENT OF THE WEB PAGE INCLUDED?

A regular website of a B2B service provider can have about 10 internal pages, which will require content to inform the user (and Google) of how the company works, what services it has, who they are, etc.

  • “I do not want much text on the web!”
  • This is what some customers tell us, but then … How do we tell Google what your company does and what services do you offer?
  • Web pages have to have content, but not any content.
  • Your website needs quality content written by experts in positioning and content marketing.
  • Normally small companies do not have time or staff to write texts for the website, so the work should be done by someone else.
  • That is why it is important to know if the web design company is used to generating content for web pages, and if it does that work, and if it is contained in the price of the web.
  • It is clear that you should collaborate by telling the basics about your company, but a good web design company should have staff used to writing texts designed for a good user experience (and also think about Google).
  • And most importantly, those texts must be unique throughout the world …
  • Here is not worth the “copy-paste”, or the “copy-paste-retouch” 😉
  • A classic web design company cannot offer these services.

You will have to look for a new modern company and designed to help other companies, not only to design your website, but also to write content, SEO, and advise on online marketing.

In short, a classic web design company is formed by web designers … only.

A modern web design company, is in fact an online marketing company, which includes services of writing, design, programming, video-marketing, etc. …

9. AND WHEN THE WEB DESIGN IS FINISHED…?

  • You already have your web page!
  • Now is the time for you to ask yourself a series of questions:
  • What will happen when the web design is finished?
  • Who will take me maintenance of the web?

You should know if there is maintenance after the design of the web or if they will monitor 404 errors (typical errors when launching a new website), and correct errors and lost url’s with redirects 301 (very important so that the web does not lose authority of face Google) Zyppia is the company which can give you a perfect support.

Find a company that does not leave you hanging with your website!

The most logical thing to do is to choose a company that does not disassociate until the next year when the hosting bill comes back (as some do), but keep on hand with you to accompany you along the path that should take your company to the success on the internet.

10. YOU HAVE CHOSEN … WISELY

  • To finish, you will have chosen wisely if:
  • You do not design your website, you or your computer friend
  • You want and demand a website attract you knew customers (for the same price)
  • You spend a medium budget for the design and SEO of your website
  • You want your service website for 1-2 months
  • We have convinced you and now you need a web adapted to mobile devices
  • You have looked at the portfolio of web design companies that you have selected as candidates
  • You have chosen a web design company with experience in sectors similar to yours
  • You have chosen a web design company, expert in SEO
  • You want good unique content written by experts for your website
  • You want the web design and online marketing company to accompany you on your way on the internet, and not disappear once the web design is done
  • You are looking for a serious and trustworthy company to help you with your website and your visibility on Google

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