If you want your custom printed mailer boxes to be memorable and effective, they need to be more than just pretty boxes—offer a pleasant experience.
Today, unboxing experience tops the lists, be it customers or brands. And an unforgettable unboxing experience heavily relies on your e-commerce packaging. Whether you manage to create a positive or negative first impression, it will stay with the customers forever. So strive to create a good first impression because a high percentage of customers are not too keen to purchase from businesses that are careless about their packaging choices.
An ideal way to avoid the slipup is to come up with design ideas that make the opening of wholesale mailer boxes an experience for customers. Besides this, think about how you can make the unboxing experience more luxurious, quirky, and fun. Consider adding small touch-ups that can further elevate your mailer boxes and leave a profound impact on the customer’s mind.
Don’t know where to begin? Here are some empirical tips that will get you started.
Stick Out by Infusing Unexpected Design Elements
If you want to catch the potential customer’s eye, your custom printed mailer boxes need to be visually impactful. One ideal way to create a strong impact, protrude from the herd, and gain the target audience’s attention is by infusing unexpected design elements.
Unfortunately, many renowned brands aren’t following this rule, which is why we get to see so many products in a particular niche with similar packaging. However, when infusing unexpected designs or contrasting elements in your custom mailer boxes, such as a unique color palette and attention-grabbing font style, you can distinguish yourself from the generic competitors and truly set your brand apart.
Look to your packaging partner to infuse unique elements that can bring your vision to life. An established packaging company like The Legacy Printing has a team of professional graphic designers that will bring various design elements together to give something extraordinary.
That does not mean you cannot take inspiration from other businesses, especially if they have something new, unique, and exciting to offer. If you find some inspiration, there is no harm in including it in your brief. This could be anything, ranging from particular illustrations, colors, and fonts to much more. In brief, these things can prove helpful.
Give your Packaging Partner the Liberty to Create Something Unusual
You probably have envisioned what you want to accomplish with your mailer boxes, and while you want to convey that vision through your design, you need a graphic designer who has hands-on experience and knowledge. But you also need to give him the liberty to create something incredible. To be precise, avoid micromanaging the process.
Simply lay down the core elements so they can comprehend what exactly you want from your packaging design. And then give them the room to bring that idea to life on their own. If everything goes according to plan, the designer will deliver something that will stand out.
Take Your Business to New Highs with an Incredible Packaging Design
There is a lot more than what goes into creating custom printed mailer boxes that set your brand apart, catch your customers’ eye, and take your e-commerce business to a new level. But since you have developed an understanding of how the core elements allow you to create great mailer boxes design, you have what it takes to bring your packaging idea to life. The Uk Time
Now the big question is, are you ready to create your own bespoke mailer boxes to stand out and gain customers’ attention?